Sign Twisting

Signs of the times

Put some pizzazz in your brand communication with sign twisting, a sport that combines impressive contact juggling and dynamic moves with the effectiveness of print communication. The result is an amazing promotional activity people are sure to remember. The sign twister uses customizable boards to firmly anchor your brand message in the minds of your audience.

The versatility and multifaceted nature of the sign twisting can also be seen in its various names – human billboard, sign walkers, sign wavers, sign twirlers or sign spinning – and can serve as a walking act, a separate show or be incorporated into other show acts.

Advertising & Product integration
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A high ceiling height is particularly essential for the Sign Twisting show act. Please note that the stage and/or show area must be an even surface.

Present your advertising message in the most spectacular and impressive light possible. Through individually developed shows, branded clothing, coordinated social media campaigns and a wide variety of other possibilities, we ensure that your company or product receives maximum attention.

The Sign Twisting boards can be printed individually, and the artists’ clothes are also available as advertising space.

Special feature: Your message can also be seen in the dark thanks to LED boards.

In addition to the equipment used by the sign twisters and the location itself, we can also take care of all other aspects of the event upon request – be it matching outfits, the right music including a mobile music system, event lighting and whatever else may be required. Talk to us about how we can contribute to making your get-together an event to remember.

Sign Twisting, in a similar form also known as sign spinning or in the USA as human billboard, is an innovative form of guerilla marketing. The roots of this advertising category lie in the 19th century. In London the so-called “sandwich men” carried advertising posters to hang around the neck in order to avoid the use of increasingly expensive billboards. In the USA, workers later used the signs to draw attention to their products. From this, students finally developed an art form in which they began to do tricks with the boards to gain additional attention. Since then, Sign Twisting has spread all over the world and is becoming more and more spectacular and innovative. There are also world championships.

Nowadays, Sign Twisting can be integrated into a wide variety of events. Be it on the street, at festivals and sporting events or at trade fairs as part of product presentations. There are no limits to creativity. Above all, the high flexibility and impressive performance of our artists are absolute advantages over classical forms of advertising. In addition, the sign twister can be integrated into various shows. In combination with other artists we create a unique presentation for your company, your products or your message.

With Sign Twisting you emphasize your brand in a new, acrobatic way. Especially the innovative LED boards are a real eye-catcher and will amaze your target group. Use these show acts to provide your brand message to your target group in a spectacular way and to firmly embed it there.

About us

We are at home in the world of sports, we work in the world of sports – we live and love sports. This is our driving force and our passion, which we have been pursuing with enthusiasm for more than 15 years. And this dedication is palpable in all of our various service offerings. More than that, it becomes tangible for each and every one of our customers.

Through our wide range of different show acts and artists, we have developed a keen sense of which production best suits your brand, your products or your company. We look forward to advising you on your ideas so that we can offer an individual, customized production.

We look forward to be contacted

Kersten Gattermann

Tel.: +49 (0) 221 56 96 76 - 24